Brand Focus: Éterne

Established in 2020, Eterne was founded by stylist Chloé Bartoli as the go-to destination for timeless and seasonless essentials. With a clear vision for the key items in a women’s wardrobe and how they should fit and function, the brand follows the guiding principles of high quality craftsmanship and wearable luxury.

Since its launch in 2020, this understated yet sophisticated label has quickly become a go-to for style-savvy celebrities. And it’s no surprise—Éterne was founded by stylist Chloe Bartoli, known for her work with Kendall Jenner, Hailey Bieber, and Kaia Gerber. Even before launching the brand, Bartoli prioritized perfect fit and exceptional craftsmanship—values that now define Éterne’s timeless wardrobe essentials.

Hailey Bieber in Éterne
Hailey Bieber in Fitted Crewneck Longsleeve 
Elsa Hosk in Éterne
Elsa Hosk in Cropped Scoop Neck Tank
Kendall Jenner in Éterne
Kendall Jenner in Baby Tee

What sets Èterne apart?


The quality and fabrics, all which are custom to Èterne. The brand is really built

 on the idea of luxury essentials for everyday wear!

New in: Spring-Spring summer 25