Copenhagen Fashion Week: The Street Style Trends We’re Taking Home

During Copenhagen Fashion Week, we found ourselves looking less at the runways and more at the people around them. On the streets, in cafés, at restaurants and between shows. What we saw was a lot more colour, a lot more personality and a definite shift towards more is more.

So, is minimalism over? Maybe not. But Copenhagen street style is definitely telling us it's time to have a little more fun with fashion.

The people are setting the agenda


Fashion doesn't only happen on the runway. It happens on the pavement.

The people walking between shows, grabbing coffee or meeting friends for dinner are often the first to experiment with what's next. And Copenhagen is particularly good at turning personal style into something the rest of the fashion world wants to copy.

This season, we spotted plenty of classic Copenhagen staples. Crisp shirts, tailored pieces, denim and loafers, but styled with a more playful attitude. Stripes were everywhere, alongside oversized silhouettes, unexpected proportions and pieces that felt borrowed from another era. Belts were worn as statement pieces, skirts were layered and styled in unexpected ways, and playful sunglasses and bags added personality to otherwise simple looks.

It felt less about following one specific trend and more about how you put things together. Taking something familiar and giving it a twist — which might just be the most Danish way of doing fashion.

Less is out. More is more.


For a while, it felt like fashion was all about keeping things simple. Clean silhouettes, muted colours, minimal accessories. Less was more.

In Copenhagen, we saw a different approach. More colour, more layers, more jewellery, more accessories and more personality. Outfits felt playful and considered, but never too polished.

There was something very early-2000s about it. The kind of styling where you throw on a scarf, add a belt, pile on the jewellery and somehow make it work. The rules felt looser, and that was perhaps the most refreshing part.

Maybe the point isn't to follow one trend at all. It's to wear more of what you love.

Look in your wardrobe.


The best accessory might already be yours.

A scarf you haven't worn in years. A vintage bag. An old belt or a piece of jewellery you forgot you had. Copenhagen reminded us that great style doesn't always mean something new.

Try mixing something old with something new. Build around your core pieces like your favourite jeans, a great coat, a simple knit — and add something unexpected from the back of your wardrobe. It doesn't have to match perfectly. In fact, that's often when it gets interesting.

Sometimes all it takes is looking at what you already own in a new way.

The Danish way: make it your own

girls at fashion show in copenhagen

What we love about Danish style isn't necessarily the clothes themselves. It's the confidence to make them your own.

A classic coat becomes something else with an unexpected scarf. A simple dress gets a new personality with statement jewellery. And accessories really do the talking — from playful bags and sculptural sunglasses to a great pair of shoes that changes the entire feel of an outfit.

We spotted plenty of oversized frames, tinted lenses and unexpected silhouettes on the streets of Copenhagen. The same went for bags: less about having the “right” bag, more about finding one that adds something to the look. The same goes for jewellery, belts, scarves and shoes — the pieces that can take a familiar outfit somewhere completely new.

That's perhaps what we took away most from Copenhagen: style doesn't have to be complicated. It just has to feel like you.

So, is minimalism over?


Not exactly.

We don't think minimalism is disappearing. But maybe the rules around it are loosening.

After years of quiet luxury and perfectly pared-back wardrobes, we're ready for a little more personality. More colour. More jewellery. More texture. More of the things that make an outfit feel like you.

What stood out to us in Copenhagen wasn't that everyone had suddenly abandoned the classics. In fact, the opposite. The most interesting looks often started with simple, familiar pieces like a great pair of jeans, a tailored coat, a classic shirt, and then made them personal through unexpected styling, colour and accessories.

Maybe that's where fashion feels most exciting right now. Not in following one particular trend, but in taking what you already have, adding something unexpected and making it your own.

Less isn't necessarily out. But for now, more is definitely having a moment.

One thing we kept coming back to in Copenhagen was how little the best looks seemed to be about wearing everything “right”. Instead, it was about having a point of view.

That’s something we love about fashion — and something we always look for when choosing what comes into the store. A great wardrobe is built around pieces you return to, but it’s the unexpected additions that keep it interesting. A new pair of sunglasses, a statement bag, a printed blouse or a piece of jewellery can completely change how your favourite jeans or everyday knit feels.

The takeaway? You don't need to reinvent your wardrobe. Look at what you already love, then add something that makes it feel new again.